Sunday, September 28, 2014

14 Ways to Be a Happier Person

Billboard-worthy news: It's possible to amp up your bliss every single day with these simple, unexpected strategies


Sometime this morning, during your shower or at breakfast, you probably did a mental run-through of your day. You decided when you’d tackle various tasks and errands. Perhaps you vowed to hit the gym at lunchtime. Maybe you even plotted to get out of something. The one thing you forgot to plan for: happiness.

With all the books on bliss and the mood-boosting technology that does everything for us but laugh, we expect happiness to show up on our doorstep, like a pizza. But we have to make it happen.

“When you’re young, other people orchestrate your enjoyment of life,” notes Barbara Fredrickson, PhD, a social psychologist, director of the Positive Emotions and Psychophysiology Lab at the University of North Carolina at Chapel Hill and author of Positivity. “Your parents keep you entertained, and in college your friends make sure you’re OK. But after that, the scaffolding of having a good day is taken away, and nobody is telling you how to provide that for yourself.”

Also tricky: keeping the glee going when you have work to do, kids to raise, bills to pay and more work to do. Mercifully, big, costly, splashy events are not the ultimate bliss bringers. As people get older, they tend to find ordinary treats—such as a latte or a manicure—just as joy-inducing as extraordinary ones like an around-the-world cruise, found a 2014 study by researchers at Dartmouth and the University of Pennsylvania. With age, the authors speculate, we’re more aware of how fleeting time is, so we’re particularly likely to relish everyday bright spots.
What you won’t find here: a step-by-step happiness guide. How draining would that be? Instead, we tapped top positive psychologists for easy ways to infuse your days with more pleasure. Consider this a pick-and-choose list; even doing just a few will help. Ready for more joy? Plan on it!

First up: Make it your goal
Although increasing happiness levels shouldn’t feel like work, having a can-do mindset really comes in handy. In a study published in the Journal of Positive Psychology, people who were told to listen to music and attempt to feel happier had a greater boost in bliss over a two-week period than those instructed only to relax as they listened to the same upbeat tunes. It comes down to motivation: You can transform into more of a glass-half-full type.
While researchers believe that genetics are behind about 50 percent of the variation in happiness levels among you and your neighbors and that life circumstances account for maybe 10 percent, you’re fully in charge of the rest. “A lot of people think you can’t control happiness—you either have it or you don’t—which is totally not true,” stresses Sonja Lyubomirsky, PhD, professor of psychology at University of California, Riverside, and author of The Myths of Happiness. “It’s like controlling your health. First you need to believe that you can do it before you take those first steps.”

Know your own bliss
When was the last time you mulled over what truly brings you pleasure, aside from biggies like your partner and the kids? “A key to steering your own happiness is reflecting on the things that make you come alive,” Fredrickson says. Perhaps it’s been so long since you’ve done some of them that they’ve fallen off your radar. Make a list, if it helps. “Think back to what gave you joy in your younger years,” says psychiatrist Stuart Brown, MD, founder of the National Institute for Play in Carmel Valley, Calif., and author of Play. Maybe you’re not jamming on a guitar in your bedroom anymore, but “you can recall the carefree state,” Dr. Brown says, “in which the outcome wasn’t as important as what you were experiencing.” You want to find what does that for you now and…
…Prioritize it

Sigh if this sounds familiar: You make a major effort to avoid future stress—say, staying up late to finish laundry so tomorrow will be a better day—only to suck your evening dry of all fun. Happiness researcher Robert Biswas-Diener, PhD, founder and managing director of the consulting firm Positive Acorn in Milwaukie, Ore., knows this treadmill effect well. He delivers a lecture regularly at Portland State University: “I give the students an hour off and tell them to do anything they want that’s legal that will make them happy. Some have a hard time with it—they even do homework! What they say is, ‘I’d be stressed if I didn’t get that task done.’ People think that working toward less stress will make them happier. That’s a minor form of insanity.”

In a get-stuff-done world, it’s hard to avoid our efficiency instinct. The answer, then, is to focus on enjoyable stuff, along with the must-dos. “Don’t fit joyful activities into your days—fit your days around them,” Biswas-Diener urges. “Do you ever hear devoted church attendees say, ‘Can we reschedule church because something came up?’ You need to have that church mentality about whatever it is that gives you pleasure. If you say that your weeks are full, find the next blank spot in your calendar.” Protect that sacred time from “nibblers” (otherwise known as your family), adds productivity consultant Julie Morgenstern, author of Time Management from the Inside Out:“Announce to everyone that it’s your time to recharge your batteries.” Tap a friend to make sure you use that time strictly for fun.

Smell the shower gel
The act of savoring—mining pleasant moments for their joy—is a proven happiness booster. In one study published in The Journal of Positive Psychology, 101 men and women kept diaries for a month, recording positive activities they participated in and how much they did or didn’t savor them. Those who tended to enjoy a good thing—and share their delight with others—maintained high levels of happiness no matter what the day brought, whereas nonappreciators needed positive events to get into a good mood. Savoring is a no-brainer—just tune in to your senses. Inhale that pinot grigio, feel the soft rug under your bare feet. “I leave a little time in the morning to savor my showers,” Lyubomirsky says. “I go out of my way to buy gels with the best scents.” You can even find ways to relish tasks; try running YouTube as you delete junk email. (Why hasn’t anyone yet studied the happiness powers of panda videos?!)

Ration your time
Gold, natural gas and your attention: They’re all scarce resources. Allocate wisely so you can max out time for pleasure, recommends Paul Dolan, PhD, in his new book Happiness By Design. “Every tweet, text or email distracts us from the good experiences and people in our lives,” he says. Some research shows that heavy social media users are less merry than others. One study published in the scientific journal Plos One found that the more people went on Facebook, the more their life satisfaction levels declined. (Click: dis-like.)

Experts widely recommend electronic time-outs; shut off your phone for a couple of hours a night or do email-free Saturdays or Sundays. You also want to dump any activity that “should” make you happy but in reality doesn’t, like the book club that picks crappy reads or an overly earnest yoga class. It’s hard to walk away, Dolan acknowledges, “but you probably haven’t regretted breaking joyless commitments in the past. Remember: Lost happiness is lost forever.”

Think perky thoughts
On those days when you barely have time to breathe, recall something that made you happy and you can get a boost. In one study from Michigan State University, bus drivers who smiled as a result of thinking about a positive event, such as a child’s recital, were in more upbeat moods than workers who fake-smiled. Science suggests that a full, genuine grin—one that involves facial muscles around the eyes—sparks a change in brain activity related to a good mood. So, yep: Say cheese.

Buy some happy
As any woman who has ever bought a trendy, overpriced accessory knows, the kick we get out of purchases wears off fast. However, spending on experiences (like tickets to a Broadway show) rather than things (another black sweater) creates lasting contentment—with one new caveat. A study co-authored by Ryan T. Howell, PhD, associate professor at San Francisco State University and director of its Personality and Well-Being Lab, found that people fail to get pleasure from objects or experiences if they’re acquiring them mainly for bragging rights. That is, if you’re more of a local-Thai-restaurant person and you plan a 40th-birthday blowout at Le Fancy Schmancy Bistro, you may get admiration on Facebook but miss out on feeling personal delight.

Play around in love
If the words Honey, take out the trash! are your idea of foreplay, you know that running our domestic lives sometimes saps the fun out of relationships. “Playfulness energizes both of you and gets your brains in sync,” says Vagdevi Meunier, PsyD, a relationship therapist certified by the Gottman Institute in Seattle and founder of The Center for Relationships in Austin, Texas. “It also lightens the vibe of a relationship and helps us manage the business of our lives—otherwise it’s too much about dishes and bills.” She likes to tell couples she works with, “I can help you fight better, but that’s not nearly as effective as if I help you play better.” One recent suggestion to busy parents of three: Zap each other more playful texts. “They’d send links to funny sites. Or he would text her at work, suggesting she imagine him naked,” Meunier says. “The couple started looking forward to coming home instead of being grumpy. And they’d talk about the texts.”

Have a bad-day backup plan
You have backup in case your electricity goes out, even if it’s just a stockpile of flashlights. Time to come up with one in case your mood fails. Michele Phillips, a performance coach in Piermont, N.Y., and author of Happiness Is a Habit, has a group of friends who’ve dubbed themselves the Village. “I can call them anytime my day is going badly, and they will change my frame of mind,” she says. She recalls sitting in a bar in Colorado after her divorce, feeling lonely and, she says, “like I had loser written on my forehead.” She called a Village friend, “and she said, ‘Look around: You’re in Vail, skiing!’ She helped me shift the thinking from ‘poor me’ to ‘lucky me.'”

Find purpose in pleasure
For total happiness, you need a mix of activities that give you joy and a sense of meaning, what Dolan calls the pleasure-purpose principle. “If happiness were only about pleasure, what would be the point of having kids or helping others?” he says. “To be truly happy, we need feelings of purpose, too.” Think volunteer work or taking a cooking class. The positive feelings that come from these sorts of activities can help train the brain’s neurons to overcome its negativity bias. As neuropsychologist Rick Hanson, PhD, explains in his book Hardwiring Happiness, the brain is all too good at remembering adverse experiences, which he traces to ancestors who had to focus on threats like predators in order to survive. But when you rack up feel-good experiences that give you a sense of achievement, they can serve as a buffer against the disappointing ones.

Think less “me” time, more “we” time
Truly sunny people have one thing in common, and it’s got nothing to do with their paychecks, IQs or gender, Biswas-Diener says: They have plenty of good social relationships. These include interactions that psychologists refer to as social snacking—little ways of connecting with other human beings, including strangers. In one 2014 study by Nicholas Epley, PhD, professor of behavioral science at the University of Chicago Booth School of Business and author of Mindwise: How We Understand What Others Think, Believe, Feel and Want, participants heading to work by train either refrained from engaging with fellow passengers or made conversation. Chatty commuters—both introverts and extroverts alike—reported having the most pleasant commute. In another recent study co-authored by Elizabeth Dunn, PhD, at the University of British Columbia, people kept a running tab of social interactions with folks with whom they had either a strong or weak tie. Regardless of the type of person they connected with, they consistently felt more chipper on days when they mingled.
Yes, camaraderie is comforting—that feeling that we’re all in this crazy world together. “But when you talk with strangers, there’s also the pleasant surprise of finding stuff in common and sometimes the exhilaration of their opening up your world when they tell you something interesting you didn’t know,” Epley says. Surprisingly, having conversations with new people can even keep things upbeat at home. As Dunn puts it, “Trying to be pleasant and cheerful ends up improving your mood in ways you can’t foresee.”

Go off the grid
Weekend getaways continue to trend; cruise lines are even creating shorter jaunts for time-crunched travelers. And yet for deeper joy, you can’t beat a long trip. “One of the biggest deterrents to happiness is that we adapt to our situations—you buy your house and it has a beautiful view, but at some point you stop deriving pleasure from it,” Howell says. When you take only a quick journey, the elation spike is brief. How high you go! How quickly you return to reality! An extended vacation—even to somewhere familiar like a beach town three hours away from home—may create more impactful, lasting memories. And having a bank of them to tap into can add to happiness, research shows. So try to budget for a two-week trip. Even just planning gives you a boost: One study from the Netherlands indicated that the bliss of a trip can start months before it begins, owing to the anticipation.

Be nicer
Nobody is calling you evil, but committing to a few do-good gestures a day can increase your general level of contentment. “I’ve found that when people are told to try to do three to five acts of kindness a week, they get happier,” Lyubomirsky reports. “It does not have to be a grand gesture, given that women are already doing so much caregiving. At the store, let someone get in line ahead of you. Give a compliment. Smile at someone.” Or simply do something thoughtful for your significant other, she continues: “We just finished a study in which we asked someone to choose a person in her life to make happier, like her husband, three times a week. It also made the giver significantly happier.”

Make Sunday future-fun day
One enjoyable thing you should do every weekend: Make plans for the next one. “The anticipation powers you through the workweek,” Morgenstern says. The tactic also helps you avoid making passive, meh plans, like accepting the Saturday dinner invite from that couple you don’t totally like just because you have nothing better on tap. Morgenstern has a formula for a blissful weekend: PEP (physical, escape, people). In other words, a mix of physical activities that energize you, escapist activities that relax you and people who inspire you. “It’s a good framework for putting together weekends that leave you happy,” she says. Not to mention entire happier weeks.


This article originally appeared on Health.com.

Thursday, September 18, 2014

How to start small business - important guides

Starting Up? 4 Ways to Turn Your Former Employer Into an Ally.
Quitting your job to launch your own business can be a hard pill for your company to swallow, particularly if your company is in the same industry. Here's some advice.

Laying the Startup Groundwork

Laying the Startup Groundwork
Starting your own business is not just about having a dream. There are real steps to ensure your business a successful start. So what are all of the things you should consider when launching your new brainchild?

Planning for a Successful Start

Planning for a Successful Start
The old adage goes: failure to plan is a plan for failure. Your business plan does not need to be complex or convoluted, but it is necessary. If you are having a hard time pulling your plan together, our experts can help.

Raising Capital

Raising Capital
You've got the idea and you've got a plan. But you can't start a business without a little cold hard cash. If you have it, you can always invest your own funds, but if you're like most, you'll need a little help.

Establishing Your Image

Establishing Your Image
You may have a great idea, product or superior service, but have you thought about what image your startup will take on? Often the difference between success and failure is creating a brand that consumers will recognize.

Finding Customers

Finding Customers
Without customers, it doesn't matter how great your product is, how well you branded you are, or how well funded your start-up is. Learn how to get your product to market, target your audience and build a customer base.

http://www.entrepreneur.com/howto/startyourbiz.html

How to Start a Small Business

Are you one of those who dream of owning your own business? You'll be your own boss, and the captain of your destiny—–maybe even a captain of industry. Is it hard? Without a doubt. Is it challenging? Absolutely. Do you have to be wealthy and well-educated with a lengthy resumé? Not at all! Can you do it? As the magic 8-ball says, "All signs point to yes!" So how do you do it, and make it work? Plan, plan, plan! There are some tried and true ways head down the path of creating your own business, and there is no time like the present to get started! 

Part 1 of 6: Setting Out the Basics
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    Have an idea. It might be a product you've always wanted to make, or a service you feel people need. It might even be something people don't know they need yet, because it hasn't been invented!
    • It can be helpful—–and fun—–to have people who are bright and creative join you for a casual brainstorming session. Start with a simple question like: "what shall we build?". The idea is not to create a business plan, just to generate some ideas. Many of the ideas will be duds, and there will be quite a few ordinary ones, but a few will emerge that have real potential.

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    Define your goals. Do you want financial independence, eventually selling your business to the highest bidder? Do you want something small and sustainable, that you love doing and want to derive a steady income from? These are the things that are good to know very early on.
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    Create a working name. You could even do this before you have an idea for the business, and if the name is good, you may find it helps you define your business idea. As your plan grows, and things begin to take shape, the perfect name may come to you, but don't let that hinder you in the early phases—–create a name that you can use while you plan, and don't mind changing later.
    • For a bit of fun, take a cue from the Beatles, who often use fun names for a song before it is finalized, like Yesterday, which had the working title of "Scrambled Eggs."
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    Define your team. Will you do this alone, or will you bring in one or two trusted friends to join you? This brings a lot of synergy to the table, as people bounce ideas off each other. Two people together can often create something that is greater than the sum of the two separate parts.
    • Think of some of the biggest success stories in recent times include John Lennon and Paul McCartney; Bill Gates and Paul Allen; Steve Jobs and Steve Wozniak; and Larry Page and Sergey Brin. In every case, the partnership brought out the best in both sides of the equation, and every one of them became billionaires. Is a partnership a guarantee of being a bazillionaire? No, but it doesn't hurt!
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    Choose wisely. When choosing the person or people you're going to build the business with, be careful. Even if someone is your best friend, it doesn't mean that you will partner well in a business operation. Things to consider when choosing your co-leaders and support cast include:
    • Does the other person complement your weaknesses? Or do both of you bring only one set of the same skills to the table? If the latter, be wary as you can have too many cooks doing the same thing while other things are left unattended.
    • Do you see eye to eye on the big picture? Arguments about the details are a given, and are important for getting things right. But not seeing eye to eye on the big picture, the real purpose of your business can cause a split that may be irreparable. Be sure your team cares about the and buys into the purpose as much as you do.
    • If interviewing people, do some reading on how to spot real talent beyond the certifications, degrees or lack thereof. People's innate talents can often be somewhat different from the conventional education streams they've pursued (or failed to) and it's important to look for "click" (you get along with them) and latent talents as much as paper credentials.

Part 2 of 6: Writing a Business Plan

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    Create a business plan. A business plan helps to define what you think you need to launch your business, large or small. It summarizes the sense of your business in a single document. It also creates a map for investors, bankers, and other interested parties to use when determining how they can best help you and to help them decide whether or not your business is viable. There are seriously good books available on writing business plans that cover many chapters, and you should avail yourself of at least one of these as a guide (bookshops, libraries and online are good places to find these). In a nutshell, your business plan should consist of the following elements:
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    Come up with an executive summary. There will need to be several basic parts in your business plan. The first is the executive summary. Describe the overall business concept, how it will be monetized, how much funding you will need, where it stands currently, including its legal standing, people involved and a brief history, and anything else that makes your business look like a winning proposition.
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    Write your business description. Describe your business more specifically, and how it fits into the market in general. Who will you be selling to, and how will you deliver your product? If you are a corporation, LLC, or sole proprietor ship, state that, and why you chose to go that route. Describe your product, its big features, and why people will want it.
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    Come up with some marketing strategies. You must know your market if you are to be successful, so spend a great deal of time analyzing just who it is that will want your product, and how you plan on appealing to them to take cash out of their bank account and give it to you. What is the size of your market, will there be opportunities to expand the initial market, and what are your sales potentials? When you understand these variables, you want to sell them to the person reading your business plan.
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    Do a competitive analysis. As you develop the above sections, you will learn who your key competitors are. Find out who is doing something similar to what you are planning, and how have they been successful. Just as important is to find the failures, and what made their venture fall apart.
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    Write your development plan. How will you create your product? Is it a service that you are offering, or if it's more complex—software, a physical product like a toy or a toaster—whatever it is, how will it get built? Define the process, from sourcing raw materials to assembly to completion, packaging, warehousing, and shipping. Will you need additional people? Will there be unions involved? All of these things must be taken into account.
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    Plan your operations. Who will lead, and who will follow? Define your organization, from the receptionist up to the CEO, and what part each plays in both function and financials. Knowing your organizational structure will better help you plan your operating costs, and fine-tune how much capital you will need to function effectively. Keep in mind that your business will continue to evolve and that this will be a rough idea of who is needed to keep things functioning; as the business grows, you'll likely make changes to the hiring plans to fit what is happening at the time. Also, in a number of cases, the "staff" is you and whomever you can consult, such as your lawyer and accountant. This is fine, as long as you show that you're prepared to pay for external advice and help until your business is ready to take on staff.
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    Cover the financials. Succinctly, this describes how much you plan on spending, and how much you're making. Since this is the most dynamic part of your plan, and perhaps the most important for long-term stability, you should update this monthly for the first year, quarterly for the second year, and then annually after that.

Part 3 of 6: Covering the Legal Side

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    Consider finding an attorney or other legal advisor. There will be many hurdles to leap as you go from working stiff to overworked and underpaid small business owner. Some of those hurdles will be composed of stacks of documents with rules and regulations, ranging from building covenants to city ordinances, county permits, state requirements, taxes, fees, contracts, shares, partnerships, and more. Having somebody you can call when the need arises will not only give you peace of mind, it will give you a much-needed resource who can help you plan for success.
    • Choose someone with whom you "click" and who shows that he or she understands your business. You will also want someone with experience in this area, as an inexperienced legal advisor could lead you to legal trouble or even fines and prison time.
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    Get an accountant. You’ll want someone who can deftly handle your financials, but even if you feel you can handle your own books, you’ll still need someone who understands the tax side of running a business. Taxes with businesses can get complicated, so you’ll need (at a minimum) a tax advisor. Again, no matter how much of your finances they’re handling, this should be someone trustworthy.
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    Form a business entity. You’ll need to decide what type of business entity you want to be, for tax purposes and hopefully to eventually attract investors. Most people are familiar with corporations, LLCs, etc., but for the vast majority of small business owners, you will need to form one of the following[1]:
    • A sole proprietorship, if you will be running (not including employees) this business on your own or with your spouse.
    • A general proprietorship, if you will be running this business with a partner.
    • A limited partnership, which is composed of a few general partners, who are liable for problems with the business, and a few limited partners, who are only liable for the amount in which they invest in the business. All share profits and losses.
    • A limited liability partnership (LLP), where no partner is liable for another’s negligence.

Part 4 of 6: Managing Your Finances

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    Cover your startup costs. How are you going to finance your business initially? The bank, venture capitalists, angel investors, Small Business Administration (SBA), your own savings: these are all viable options. When you start a business, be realistic. You will probably not roll out of the gate making 100 percent of whatever you project, so you need to have enough ready reserve to fund things until you are really up and running. One of the surest roads to failure is under-capitalization.
    • Remember the four F's for investment: founders (people who share your idea), family, friends and fools
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    Have more than the minimum. You may determine it will take $50,000 to start your business, and that's fine. You get your $50,000, buy your desks and printers and raw materials, and then then the second month arrives, and you're still in production, and the rent is due, and your employees want to be paid, and all the bills hit at once. When this happens, your only likely recourse will be to pack it in. If you can, try to have the reserves for a year of no income.
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    Pinch those pennies. Plan to keep purchases of office equipment and overheads to a minimum when starting up. You do not need amazing office premises, the latest in office chairs and pricey artwork on the walls. A broom cupboard in the best address can be sufficient if you can artfully steer clients to the local coffee shop for meetings every time (meet them in the foyer). Many a business start-up has failed by purchasing the expensive gizmos instead of focusing on the business itself.
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    Crunch some numbers and plan ahead. Chart your way to financial success. What price do you intend to sell your product or service for? How much will it cost you to produce? Work out a rough estimate for net profit—factoring in fixed costs like rent, energy, employees, etc.
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    Check out your competitors. Know how much are they selling a similar product for. Can you add something to it (add value) to make yours different and hence make it a more enticing price? For example, perhaps your company would like to provide an additional year of guarantee at no cost, or a repair part free-of-charge or an additional gadget with the initial item.
    • Competition isn't just about the goods or services themselves. It is also about your social and environmental credibility. Consumers are increasingly conscious of the need to show that your business is concerned with labor conditions and isn't damaging the environment. Certification endorsements from reputable organizations, such as labels and stars, can reassure customers that your product or service is more aligned with their values than one lacking the certification.
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    Manage your running costs. Keep a close eye on your running costs and keep them in line with your projections. Whenever you see something spent wastefully—like electricity, phone plans, stationery, packaging—look around, and estimate how much really need, and minimize or remove the cost in every way possible. Think frugally when you start up, including hiring items instead of purchasing them and using pre-paid plans for services your business needs instead of locking yourself into long-term contracts.
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    Find a way to get paid. You will need to do something to get payment from your clients or customers. You can get something like a Square, which is great for small businesses since it requires the minimum amount of paperwork and the fees are minimal. However, if you feel uncomfortable with technology, you can go the old fashioned route and get a merchant account.
    • A merchant account is a contract under which an acquiring bank extends a line of credit to a merchant, who wishes to accept payment card transactions of a particular card association brand. Previously, without such a contract, one cannot accept payments by any of the major credit card brands. However, the Square has changed that, so don’t feel locked in or limited to this option. Do your research.
    • The Square is a card swiping device which connects with a smartphone or tablet and turns that device into a sort of cash register. You may have encountered this device in the businesses you frequent, as they are becoming common at coffee shops, restaurants, street food stands and other businesses (look for a postage-stamp sized plastic square plugged into a tablet or phone).

Part 5 of 6: Marketing Your Business

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    Get a website. If you're selling online, get your ecommerce in gear and either build a website, or have one built for you. It's your storefront, so anything and everything you can do to make people want to visit, and want to stay, do it.
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    Hire professional designers. They may cost more initially, but a well presented and trustworthy site is essential. It needs to look professional and work with ease. If you are including money transactions, invest in security encryption and check that your money transfer companies are sound and reliable.
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    Discover your inner publicist. You might truly believe in your product or service but it won't fly unless everyone else believes in it too. If you're new to advertising and marketing or you dislike doing the sales pitch, now is the time to overcome such feelings and put on the publicist persona. You need to develop an excellent short pitch to convince people they need your product or service, one that reflects the value, purpose and potential of what your business is offering. Write down this pitch in many ways until you find one that you feel satisfied says it all and is something you can say readily. Then practice it like crazy!
    • Have interesting, eye-catching business cards printed.
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    Spend time developing an excellent social media presence. This can be done well before the business is ready, increasing anticipation. Use Facebook, Google+ and Twitter, and any other social media you participate in to build excitement and spread the word. You want to build a buzz so that people will begin following your progress. (Be sure to choose business accounts for your business and keep your personal accounts separate. The messages you send should be tailored differently, depending on which account you're sending from.)
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    Implement your marketing and distribution plans. With your product being built or services developed, and a reasonable expectation on when either is ready for selling, begin marketing. If you will be advertising in periodicals, they will need copy or images at least two months in advance of publication. If you will be selling in stores, get pre-orders sold, and shelf space allocated. If you will be selling online, get that e-commerce site ready to sell. If you're offering a service, advertise in appropriate trade and professional journals, newspapers and online.

Part 6 of 6: Launching your Business

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    Secure space. Whether it's an office, or a warehouse, if you need more space than your garage or your spare bedroom, now's the time to get that.
    • If you don't generally need an office beyond your home, but may occasionally need meeting space, there are often places downtown that can address those needs. A quick Google search on "business meeting rentals [your city/state]" will deliver plenty of rental options in your area.
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    Build your product or develop your service. Once you have the business all planned, financed, and have your basic level of staffing, get going. Whether that's sitting down with the engineers and getting the software coded and tested, or getting materials sourced and shipped to your fabrication room (aka "garage"), or purchasing in bulk and marking up the price, the building process is the time during which you prepare for market. During this time, you may discover things such as:
    • Needing to tweak the ideas. Perhaps the product needs to be a different color, texture or size. Maybe your services need to be broader, narrower or more detailed. This is the time to attend to anything that crops up during your testing and development phases. You'll know innately when something needs tweaking to make it better or to make it less like a competitor's stale offerings.
    • Getting feedback. Friends and family make great resources for asking questions and getting feedback––don't hesitate to use them as your sounding board.
    • Needing to increase the size of your premises. This happens more often than expected. Once the stock starts piling up, you may find it ends up in your living room, bedroom and the garden shed. Think rental of storage premises if needed.
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    3
    Launch your product or your service. When the product is all built, packaged, coded, online, and ready to sell, or when your services are fully worked out and ready to go, hold a special event to launch your business. Send out a press release, announce it to the world. Tweet it, Facebook it, let the word resound to all corners of your market—you have a new business!
    • Hold a party and invite people who can spread the word for you. It doesn't need to be pricey––purchase the food and drink from bulk discount stores and get family and friends to help with catering (you can give them a product or service in return).
    http://www.wikihow.com/Start-a-Small-Business
     

Sunday, August 11, 2013

Mula

Mulakan hari mu dengan Bacaan Basmalah dan senyuman. 
Akhiri dengan Alhamdulillah.

Tuesday, January 29, 2013

12 Surprising Signs You Could Be an Entrepreneur


12 Surprising Signs You Could Be an Entrepreneur

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12 Surprising Signs You Could Be an Entrepreneur
image credit: Shutterstock
Almost every article ever written about entrepreneurship suggests that it's not for everyone. And yet the articles go on to list attributes that many successful people possess as the traits commonly associated with great entrepreneurs, such as a strong work ethic, persistence, persuasiveness and discipline.
For 25 years, I have studied entrepreneurs and discovered that what contributed to their incredible success was not what society typically considers assets. People like John D. Rockefeller, Henry Ford and Oprah Winfrey didn't achieve greatness by possessing the traits and following the narrow path recommended by management gurus.
So, don't believe everything others say about you or how they label you. Maybe your supposed liabilities are really your assets. Here are 12 signs many people might consider a liability, but which can actually be indications that you are meant to be an entrepreneur. 
1. Hate the Status Quo – It doesn't make sense to you that something has been done the time-honored way with no explanation why. You are not someone who wants to just go through the motions or sit by idly. Nor do you like following the pack.
2. Easily Bored - You find yourself easily bored, and others start viewing you as a problem. But nothing is wrong with you except that you are bored with activities that aren't up to your abilities and aren't challenging. That's why you hated most of the classes you ever attended. Think Bill Gates who dropped out of college to become one of the richest men in the world.
3. Fired from Jobs – You're too creative for your own good when it comes to working for others, and you may have some history, as I do, of losing jobs. Being just a cog in wheel is very difficult for you because you want to create something others can be inspired by and contribute to.
4. Labeled a Rebel - You know that greatness resides outside the lines of conformity and don't think that policies, laws and regulations apply to you. You have been described as a rebel and rule breaker and would defy gravity if you could. 
5. Resist Authority - You have a lifelong record of resisting authority from your parents, teachers and bosses. You don't go along with the agreed upon norms of the group or community you work and live in. 
6. Ready to Improve Everything - You always see how you could do things better. In addition, you are opinionated and freely give your two-cents about your better way of doing things--even when you're not asked. 
7. Bad at Making Small Talk - You have difficulty making the kind of small talk that so many people get comfort from. This social pattern of relationship and rapport building seems like a waste of time to you and makes you uncomfortable.
8. Bullied in Your Youth - You may have been heavily criticized, picked on and even bullied as a child or teenager. This has caused you to be driven to excel and to prove to the world that you are indeed a force to be reckoned with.
9. Obsessive - You may have been labeled obsessive/compulsive because when you get started on something you have difficulty letting go. Don't let anyone convince you that this is a disease or deficiency. All of the great entrepreneurs become completely immersed in their vision. Howard Schultz stuck with Starbucks even when his family tried to persuade him not to.
10. Scared to Go Solo - The entrepreneur in you is scared of going out on your own—and also terrified of not doing so. This fear is so common in our society because we've been conditioned to think that entrepreneurship is much riskier than getting a "good job." The reality is there is instability in both. 
11. Unable to Unwind - You can't go to sleep at night because you can't turn your thoughts off. An idea may even manifest itself in your dreams. The next morning you find yourself still consumed with that idea, distracting you from the job you're supposed to be doing.
12. Don't Fit the Norm - You have always been a bit uncomfortable in your own skin. Until you get used to the idea that you are in fact different from most people, it could prove to be a problem--or exactly the motivation you need to acknowledge the entrepreneur screaming to get out.